When someone asks ChatGPT, Google AI or Perplexity for a recommendation — are you the answer they get? Free articles and step-by-step guides to make sure you are. No fluff. No theory. Just what works.
Whether you run a local business, an online store, a YouTube channel or a freelance practice — AI search is already deciding whether people find you.
Plumbers, electricians, salons, restaurants — get found when AI recommends local services.
Get your products and store recommended when shoppers ask AI what to buy.
Make your channel and content the one AI points people to when they’re looking for your niche.
Be the expert AI recommends when someone needs your skill or service.
Build authority so AI platforms cite and recommend your brand, not a competitor.
The landscape changes fast. We stay on it — so your strategy is never out of date.
No sign-up, no paywall. Straight-talking articles on getting found in the age of AI search.
Most businesses are invisible to ChatGPT, Perplexity and Google AI. Not because they’re bad businesses — because they’re structured wrong. Here’s what actually triggers an AI recommendation.
Read article →The structural changes that get your products recommended when someone asks AI what to buy.
Read article →How plumbers, electricians, restaurants and salons can show up when AI recommends local services.
Read article →Google now answers searches with AI before showing links. Here’s how to be the source it cites.
Read article →Why AI mentions some creators constantly and ignores others — and how to switch sides.
Read article →Perplexity is growing fast. Understanding how it sources answers puts you ahead of most.
Read article →Paid guides go deeper — step-by-step walkthroughs built for specific business types. No theory. Follow it, apply it, get found.
Every structural change your store needs to get recommended — from product descriptions to schema.
The exact steps that get local service businesses recommended by ChatGPT and Google AI.
Why some creators get cited constantly and others don’t — and how to fix which camp you’re in.
More guides added regularly. Community members get every guide included.
Browse all guides →AI search doesn’t stand still — new platforms launch, algorithms shift, what worked last month gets updated. The AI Search School community is where we stay on top of it together.
Members get every paid guide included, plus updates, discussion and direct access as the landscape evolves.
Join the community →Hi, I’m Chris. I’ve spent 20 years in retail, marketing and building businesses that rank — and I’ve built more than 1,500 websites for businesses of every size.
When AI search started changing how people find businesses, I started studying it properly — not the theory, but what actually works on real businesses. AI Search School is where I share that.
Everything here is based on what I’ve tested and seen work. No AI-generated filler, no chasing trends for clicks. If it’s on here, it matters.
Want someone to handle the AI visibility work for you?
Done for you at WeLaunchd →Pick an article, follow a guide, or join the community — all free to start.